Logos are used by organizations across the world to give them an identity in the crowded market. It serves the purpose of product/service identification and brand recognition. It acts to be the face of your brand when consumers start making valuable associations between your brand and the logo.
Launching your own tech startup is a great feat especially in this highly competitive global IT industry. Kudos to you! You’ve successfully overcome the initial steps of setting up your own company. But these hurdles are just a prelude to the more difficult part, which is actually establishing your brand name and growing your client […]
Marketing/SEO is trendy and fun, but also elusive. Marketing has a need to adapt because as the way we consume content evolves, so does our need to market that content. This can be very tricky. If you aren’t in the know-how you can spend a lot of money and get nowhere in your campaigns. Due […]
There’s a lot that goes into SEO. Keyword research, getting backlinks, writing content… the list goes on. It’s not always easy to understand your next step SEO-wise either. What’s the very next thing you should do to increase your rankings? Should you write a new article? Try to get linked on an authority site? Reevaluate […]
Whether you are seeking for a perfect branding way for your new business, then this blog post is for you. Here, in this post, we will tell you five different yet most important branding lessons that would help you turn your life around. It is not very difficult to go wrong with your branding as […]
Much of modern media has made the transition to digital formats. Blogging has become a popular way of writing the types of articles commonly seen in magazines. However, much like online newspapers, online magazines also exist and offer an alternative to the blog format. However, these two formats can overlap and the differences between them […]